Thursday, September 30, 2010

Google to Offer Results BEFORE you Search

[Computerworld - In the not-so-distant future, you'll be walking down the street and your phone will beep and offer you a few lunch suggestions just around the corner, or it may tell you that the museum across the street is having an exhibit of that artist you once Googled.

That's Google CEO Eric Schmidt's vision of the future.

In a keynote address at Tuesday's TechCrunch Disrupt conference in San Francisco, Schmidt said that at some point in the future, Google's search technology will be autonomous, meaning that it will offer you search results even before you've looked for them.

"While it sounds like science fiction to suggest that technology can help search for things you don't even yet know you need, the opportunities to improve human discovery are very real in the future," said Augie Ray, an analyst at Forrester Research. "Combining a person's context -- where they are, who they're with -- with their past opinions and actions, and the opinions and actions of others, can create tremendous value for people..."

...It would make typing in queries and getting lists of result options rather archaic if you could get information before you even realized you wanted it.]

No comments: